In a bid to aid their 8700 retailers’ sales activities, in 2006 Loto-Québec decided to replace their in-store lotto displays, which typically show the amount of the current jackpot while also showcasing their lottery products to consumers.

Loto-Québec purchased more than 5000 FlashTag LED displays to assure the uniformity of the information displayed and improve the visibility and distribution of information. Designed and Integrated by ESKI into new display shelves designed by Artitalia, the LED electronic displays improved the communication of lottery-related information while also being economical, durable and easy to program.

Updates can be made to one terminal alone and the information is automatically distributed to all the displays in the network via an encrypted network, guaranteeing the information’s security.

The innovative design and technology behind the FlashTag digital display system make it a state-of-the-art communications tool.

Product: wireless digital display

Client: Loto-Québec and Artitalia

Location: Quebec

Learn more about FlashTag